Once you’ve picked your account of choice, Log in with your account, and click on the Menu icon on the left. Researching successful competitors is one of the easiest ways to learn how to grow your Facebook page. You can actually have up to three different categories for your Facebook business page. As you can see, there are a lot of Facebook page categories to choose from. Alex Chris is a digital marketing consultant, author, and instructor. He has more than 18 years of practical experience with SEO and digital marketing.
Create your Facebook business Page
- Authentic engagement leads to more meaningful interactions like comments and shares, ultimately growing the brand’s loyal community and visibility.
- This option specifically handles the conversion and will carry over your friends and followers to your new page.
- For example, if certain posts get more likes or shares, it’s a sign that your audience is interested in those topics.
- Under Audience and visibility, click Page setup, then select Page access.
- Having 1,000 followers who regularly interact with your content is more valuable than 10,000 followers who scroll past.
- Schedule all your social posts and track their performance in one dashboard.
There are other notable differences with business accounts and personal accounts. For example, knowing Facebook’s terminology for each one can be a key indicator. Therefore, you would only see a special menu on the left showing business tools like Ads Manager and Business Suite when you are using your business page.
While we hope you don’t have to, there may be a time when you need to delete your Facebook Business Page. This could happen if you’re closing your business, rebranding, or starting over. Setting up a Facebook Business Page is easy, even if you are new to social media. We will help you with each step, from picking the right category to making your Page better for the best results. You’ll only need to pay Jackpot Jill Online Casino if you wish to create ad campaigns with your Business page. Growing the engagement of a social media profile is any marketer’s dream.
Step 4: Add visuals and an action button
Facebook is the most used social media platform for marketers around the world. No matter what your marketing goals are, Facebook needs to be a part of your strategy. It’s crucial to learn not only how to create a Facebook Business Page but also how to use it effectively to promote your brand. Consistency is the foundation of an effective Facebook marketing strategy. Consistent posting helps maintain audience interest and keeps your brand at the forefront of their minds. Plan your posts using a scheduling tool to maintain consistency and ensure your audience always has something valuable to engage with.
Choose the type of team member you want to add and click the relevant Add New button (or Manage for Community Managers). This is also the spot to opt in or out of marketing and promotional materials. You can enter your physical location (if you have one) at this stage, as well as your operating hours (if applicable). Remember, you can add, change, or remove any of this information later. Your Facebook Page is likely serving as a first point of connection.
Add page images.
While your Business Page is linked to your personal profile, they are separate entities. Managing a Facebook Business Page well can help you make the most of your social media efforts. You can improve your workflow, boost engagement, and reach your marketing goals with these simple tips. No, it’s not possible to create a Facebook Business page without a personal account.
